Celebrity Cruises2026 Integrated Campaign & Seasonal Marketing

Collaborated with Celebrity Cruises' in-house creative team on fast-paced, campaign-driven marketing—crafting versatile short-form digital and advertising copy with a conversational, quippy, and highly engaging voice.

Senior Copywriter (Contract)
2026

Celebrity Cruises Private Journeys Email Campaign

Promoting personalized, curated shore excursions as a premium, bespoke travel offering.

Renewed Celebrity Solstice: Exclusive Launch Event Invitations

Multi-page bespoke invitations delivered via butler service alongside a special keepsake gift for all onboard guests, PR, and influencers.

Renewed Celebrity Solstice: Exclusive Launch Event Postcards

Eight-page commemorative series distributed at event venues as a tactical follow-up to the in-suite guest invitations.

Celebrity Cruises 2026 Asia Spring Sale: Direct Mail (Variant A)

Targeted postcard variant focused on sensory immersion and discovery to drive seasonal bookings.

Celebrity Cruises 2026 Asia Spring Sale: Direct Mail (Variant B and C)

Alternative postcard variants testing unique perspective and booking incentives for 2026 Asia sailings.

Celebrity Cruises 2026 Seasonal Loyalty Marketing: Gift Cards

Developing premium gift card faceplate designs for key spring gifting milestones.

Father's Day (A): Destination-focused excursion creative.

Father's Day (B): Onboard family entertainment creative.

Graduation (A): High-impact sunset sailing creative.

Graduation (B): Destination-arrival creative.

Mother's Day (A): Vineyard excursion and destination creative.

Mother's Day (B): Onboard spa and wellness creative.

Celebrity Cruises 2026 Graduation Email Campaign

Incentivizing guests to purchase gift cards as the perfect graduation gift solution.